Bob Sadino (Lampung, March 9, 1933), or fondly called uncle Bob, was a businessman from Indonesia who do business in the field of food and livestock. He is the owner of the business network and Kemchick Kemfood. On many occasions, he was often seen using a short-sleeved shirt and shorts that became his trademark. Bob Sadino born from an affluent family living. He was the youngest of five children. When her parents died, Bob, who was then 19 years old inherited all family property because other siblings are considered to be living well established.
Bob then spent most of his wealth to travel the world. In his journey, he stopped in the Netherlands and settled for approximately 9 years. There, he worked at Djakarta Lylod in Amsterdam and also in Hamburg, Germany. While living in Holland, Bob met his life partner, Soelami Soejoed.
In 1967, Bob and the family returned to Indonesia. He brought along two of his Mercedes, made in the 1960s. One of them he sold to buy land in Kemang, South Jakarta, while others keep it save. After a long stay and live in Indonesia, Bob decided to quit his job because he has the determination to work independently.
Dilakoninya first job after leaving the company is renting a car Mercedes that he had, he himself became his driver. But unfortunately, once he got an accident that resulted in his car badly damaged. Because no money to fix it, Bob turned the work into a mason. His salary when it is only Rp 100. He also had suffered depression due to the pressures of life they experienced.
One day, her friend suggested that Bob raised chicken to fight depression. Bob’s interested. When raising chickens that appear inspiration entrepreneurship. Bob’s attention to the life of the chickens flocks. He was inspired, the chicken can only fight for life, of any human being can, too.
As a chicken farmer, Bob and his wife, every day to sell several pounds of eggs. Within one and a half years, he and his wife have many customers, especially foreigners, because they are fluent in English. Bob and his wife lived in the area of Kemang, Jakarta, where there are many foreigners settled.
Not infrequently the couple dimaki customers, maid stranger though. But they are the mirror to ourselves, to improve services. Drastic changes had to happen to Bob, from personal feudal become servants. After that, over time the silver-haired Bob, became sole owner of the super market (supermarkets), Kem Chicks. He always appears simple with a short-sleeved shirt and shorts.
Bob supermarket business growing rapidly, reaching into agribusiness, especially horticulture, managing vegetable gardens for the consumption of foreigners in Indonesia. Because of that he also formed a partnership with farmers in some areas.
Bob believes that every step of success is always preceded failures. Journey self-employment is not as smooth as a thought. He and his wife often turned upside down. For him money is not the number one. The important thing is the willingness, commitment, courage to seek and seize opportunities.
In the mind of someone doing something develops, the plan does not always have the raw and stiff, which is in a person is the development of what he has done. The weakness of many people, too much thinking to make a plan so he did not immediately step. “The most important action,” said Bob.
Bob The success is inseparable from ignorance, so he immediately jumped into the field. After ups and downs, Bob skilled and master the field. The process is different from Bob’s success has been customary, it should start from the science, then practice, and become skilled and professional.
According to Bob, many people who start from the knowledge, thinking and acting sophisticated, arrogant, because they feel has the knowledge more than others.
While Bob was always flexible to the customer, want to listen to suggestions and complaints. With attitudes like that Bob won the sympathy of customers and able to create a market. According to Bob, customer satisfaction will create self-satisfaction. So he always tried to serve our customers best.
Bob put his company like a family. Kem Chicks All family members should respect each other, nothing major, all have functions and powers.
Children Teacher
Back to soil water in 1967, after many years in Europe with his last job as an employee Djakarta Lloyd in Amsterdam and Hamburg, Bob, the youngest of five children, only one determination, self-employed. His father, Sadino, Solo man who became head teacher in junior high and high school Tanjungkarang, died when Bob was 19.
Capital which he had brought from Europe, two Mercedes sedans made in the 1960s. One he sold to buy land in Kemang, South Jakarta. At that time, Kemang area quiet, still lie fields and gardens. While other car ditaksikan, Bob own driver.
One time, the car was rented. Apparently, not money back, but the news accident that destroyed his car. “I had a broken heart,” said Bob. Loss of income sources, Bob then worked so Coolie. In fact, if he wanted to, his wife, Soelami Soejoed, experienced as a secretary in foreign countries, could save the situation. But Bob insisted, “I am the head of the family. I have to make a living. ”
To soothe the mind, Bob accepted the award 50 chickens race of his acquaintances, Sri Mulyono Herlambang. From here Bob climb: He managed to become sole owner and businessman Kem Chicks vegetable fields hydroponic system. Then there Kem Food, meat processing plant in Pulogadung, and a “stall” shaslik in Blok M, Kebayoran Baru, Jakarta. Note the beginning of 1985 showed, on average per month Bob companies sell 40 to 50 tons of fresh meat, 60 to 70 tons of processed meat, and 100 tons of fresh vegetables.
“I live from fantasy,” said Bob describes his business success. Father of two children and then give examples of the results fantasies, can sell water spinach Rp 1,000 per kilogram. “Wherever there are no people selling water spinach with prices that much,” said Bob.
Uncle Bob, close calls for his men, did not want to move beyond the food business. For him, the field is practiced now is not inexhaustible. So he did not want to fantasize that all sorts.
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